BC Football Announces Three-year Partnership with Adidas

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CHESTNUT HILL, Mass. – Boston College Football, and Adidas entered a three-year partnership in which the Portland, Ore.,-based company will be the official athletic footwear, apparel, and accessory brand of the BC Eagles football program through the 2023 season.

“This is an exciting partnership with Adidas and one that will truly benefit our student-athletes,” said William V. Campbell Director of Athletics Pat Kraft. “In choosing Adidas, we were able to join forces with a global brand that is one of the leaders in football footwear, apparel, and accessories. Our student-athletes will be outfitted with more footwear and apparel than ever before with this new partnership.”

Boston College Football begins its partnership with Adidas on June 1, 2021.

“Everyone in our football program is thrilled to be part of the Adidas family,” said Boston College head football coach Jeff Hafley. “From the moment we told our players, to sharing the news with our recruits, it was met with a ton of excitement and anticipation of joining the brand with the three stripes.”

Officially licensed Boston College Football apparel will be available online this summer on BCEagles.com and adidas.com.

“We are excited to show off our modern, classic look with Adidas’s new uniforms later in the summer,” added Kraft.

About Adidas

Adidas is a global designer and developer of athletic and lifestyle footwear, apparel, and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, Adidas engineers the best in high-performance products to make athletes better, faster, and stronger and creates a range of classic and fresh lifestyle and high-fashion lines.